Phuket
Premier island resort with strongest STR economics
* Exchange rates shown for illustration only, based on ECB mid-market rate. Actual transactions may be subject to conversion fees.
Local STR Rules — Phuket
Strictest major Thai market. Active multi-agency raids since late 2023; CJP fines exceeding ฿70K. ~25K listings at 0% license rate. Foreign nominee schemes intensely targeted.
Market Analysis — Phuket
Key demand drivers and main investment risks
✅Demand Drivers
- •International tourism, branded residences, lifestyle migration
⚠️Key Risks
- •Foreign quota tight in prime projects, STR enforcement strictest
Properties in Phuket
902 for sale·378 for rent
Properties for Sale in Phuket
Latest Listings
Showing 1–12 of 50 listings
1-Bed Apartment in Surin
1-Bed Apartment in Surin
1-Bed Apartment in Surin
2-Bed Apartment in Surin
2-Bed Apartment in Surin
1-Bed Apartment in Surin
Apartment in Surin
2-Bed Apartment in Surin
Apartment in Surin
Apartment in Surin
1-Bed Apartment in Surin
1-Bed Apartment in Surin
Yield by Neighborhood — Phuket
Microzone investment comparison — CASABROVA
| Neighborhood | Price/m² | STR Yield | STR Status | Character |
|---|---|---|---|---|
| Kata | ฿73,184–฿114,515 (₪6,551–₪10,250) | 8%–11% | N/A | Surf-culture beach village drawing a mix of short stays and longer digital-nomad visits; premium view condos and penthouses capture peak-week rate spikes. Higher gross short-term revenue than the south-coast long-stay areas, filling the yield-premium slot between Patong and Rawai on the west coast. |
| Phuket Town valueheritageappreciation | ฿64,462–฿87,214 (₪5,770–₪7,807) | 8%–11% | License Required | Value play with Sino-Portuguese heritage. Capital appreciation potential. |
| Kamala resortfamilyupscale | ฿121,341–฿166,844 (₪10,861–₪14,934) | 8%–11% | License Required | Upscale family-friendly resort area. Quieter alternative to Patong. |
| Patong tourismnightlifehigh yield | ฿144,092–฿197,179 (₪12,898–₪17,650) | 8%–11% | License Required | Main tourist hub with highest STR yields. Nightlife and entertainment center. |
| Rawai expatlifestylesouthern coast | ฿113,757–฿151,676 (₪10,183–₪13,577) | 8%–11% | License Required | Expat lifestyle hub on southern coast. Seafood restaurants and local living. |
| Surin ultra luxurybeachexclusive | ฿166,844–฿227,514 (₪14,934–₪20,365) | 8%–11% | License Required | Ultra-luxury beach niche. Most exclusive strip on Phuket. |
| Bang Tao resortbeachlaguna | ฿94,797–฿132,717 (₪8,486–₪11,880) | 8%–11% | License Required | Mega resort corridor with Laguna complex. Highest liquidity. |
| Nai Harn | ฿73,184–฿114,515 (₪6,551–₪10,250) | 8%–11% | N/A | Crescent beach west of Rawai with a lagoon-like lake behind it; quieter and greener than the west-coast strip. Attracts long-stay tenants, families and owner-occupiers; median purchase prices near the beach run US$250–500K. Lifestyle/long-stay fit complements the existing STR-heavy NBs (Patong, Bang Tao) and rounds out the island's south. |
Yield and price ranges are internal AI-research estimates from public real-estate portals (Tranio, Investropa, Globes, etc.), refreshed quarterly. Not primary-source data.
Investment Areas in Phuket
Kata
Surf-culture beach village drawing a mix of short stays and longer digital-nomad visits; premium view condos and penthouses capture peak-week rate spikes. Higher gross short-term revenue than the south-coast long-stay areas, filling the yield-premium slot between Patong and Rawai on the west coast.
Price from ฿73,184/m² (₪6,551/m²)
Phuket Town
Value play with Sino-Portuguese heritage. Capital appreciation potential.
Price from ฿64,462/m² (₪5,770/m²)
Kamala
Upscale family-friendly resort area. Quieter alternative to Patong.
Price from ฿121,341/m² (₪10,861/m²)
Patong
Main tourist hub with highest STR yields. Nightlife and entertainment center.
Price from ฿144,092/m² (₪12,898/m²)
Rawai
Expat lifestyle hub on southern coast. Seafood restaurants and local living.
Price from ฿113,757/m² (₪10,183/m²)
Surin
Ultra-luxury beach niche. Most exclusive strip on Phuket.
Price from ฿166,844/m² (₪14,934/m²)
Bang Tao
Mega resort corridor with Laguna complex. Highest liquidity.
Price from ฿94,797/m² (₪8,486/m²)
Nai Harn
Crescent beach west of Rawai with a lagoon-like lake behind it; quieter and greener than the west-coast strip. Attracts long-stay tenants, families and owner-occupiers; median purchase prices near the beach run US$250–500K. Lifestyle/long-stay fit complements the existing STR-heavy NBs (Patong, Bang Tao) and rounds out the island's south.
Price from ฿73,184/m² (₪6,551/m²)
Direct flights from Tel Aviv
3 direct flights per week — EL AL ~3/week direct
Market Review — Phuket
Phuket is Thailand's most established resort island and a global vacation property hotspot. The west coast (Patong, Kamala, Kata) offers tourism-driven yields, while the east coast provides quieter lifestyle options. Thailand's new long-term resident visa and foreign freehold condo ownership make Phuket increasingly accessible to international investors seeking tropical rental income.
Last updated: April 26, 2026
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